Very Mary – The Label

Published 31 May 2017   

Written by: VERONIKA K.

Everything started when two wild girls with a zest for adventure and passion for fashion relocated to the Island of the Gods. The surreal beauty of Bali and the need for preserving it gave them an inspired idea to recycle clothes.  They got creative and started searching markets, bazaars and vintage stores on a quest to pick out one of a kind pieces. They would transform the found fashion treasures and make them their own by cutting, adding new details and sewing the pieces back together.

Their “reuse, reduce, recycle” philosophy quickly resonated with their inner circles and beyond. The word got around and it didn’t take long till the redesigned pieces became a big hit. From the growing popular demand their very own authentic clothing label Very Mary was born. They design all of their own original pieces from scratch and everything is handmade. The brand represents the need for sustainability and recycling in Bali and the girl’s respect for nature. Part of their profits go back to local communities through the charity they set up.

The Very Mary brand is all about minimal, elegant, figure hugging dresses with a big focus for each piece to fit like a second skin. Each piece they create is one of a kind and unique.

The dynamic duo also designs casual, comfortable pieces for every day wear denoting to their brand’s recycling beginnings. They pride in sourcing quality materials and the primary focus is for the garments is to be both comfy and stylish.

The collection is very playful and includes distressed tanks, maxi dresses, T-Shirt dresses and also an active wear capsule collection – ideal for travelling on those pesky long haul flights.

What makes Very Mary instantly recognizable is that their pieces are all made in monochrome colours; you find attractive hues of light to dark grey, navy green, and of course basic black and white, in stark contrast to the vivid colors explosion of Bali.

Their luxe, modern, perfectly cut dresses are great for any sparkling event on the packed Bali social calendar for the upcoming high season. The street wear collection is absolutely ideal for day to day wear without feeling like you’re running around in ‘Bali uniform’.

The designers love the used up look and their casual apparel is based on it.  The individual pieces are very detailed oriented, it is an integral part of the brand and what makes their designs stand out.

Very Mary authentic clothes represent simple, minimalistic, mono-coloured elegant to casual fashion. They are proof that you can feel comfy, while looking super chic at the same time! Watch out men: they are currently expanding their men’s collection.

Shop their new collection of elegant dresses and original street wear online: www.verymary.net

Instagram @verymaryclothes

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