Nina Hadinata in the warehouse

 Nina Hadinata in the warehouse


warehouse: do things without worrying about how many people are coming and giving a platform for people to do what they want

These days Bali has been booming and has gone wild with openings of restaurants and night clubs in every direction, not to mention the influx of creativity that this Island of the Gods has to offer. Artists of every nature have been coming to Bali to work and express their endeavors for the longest time, but alas, there hasn’t been a singular establishment or venue to capture, or to cater to, their needs. That is until now. Meet the Bali baby who undertook, and is transforming this concept into a beautiful reality.

S.B. Begin the begin.
N.H. My name is Nina Hadinata, age thirty, my mom is Australian and my dad is an Indonesian from Java.

S.B. Born here, a Bali Baby?
N.H. Yes, I went to Bali International School then to Australia to a music high school, I wanted to become a sound engineer.

S.B. Come again, a sound engineer? And what happened with that?
N.H. Life happened; it was a bit too expensive to continue.

S.B. Then what?
N.H. At that point I decided I wanted to come back to Bali for a bit. I then got offered a job at one of the restaurants here, Rumors on Jl. Oberoi, and I just ended up falling into the hospitality businesses and learning a lot. I stayed there for three-and-a-half years, then I was offered a job at Embargo, Music Night Club, doing event organizing. I never did get to university, I ended up working instead.

S.B. On the job training.
N.H. Exactly.

S.B. Now you have your own place, The Warehouse, what’s that all about and where did that stem from?
N.H. Like I said, I have been doing events for over ten years now and it’s always been a dream to have my own space where I could be creative and not just fitting into every venue’s need, because that’s what I’ve been doing.

S.B. Fitting into the mould so to speak?
N.H. Yes, fitting into the mould of what Bali’s all about. I wanted to do it more on the international scale; actually do things without worrying about how many people are coming and giving a platform for people to do what they want to do and not having to fit into the mould.

S.B. When you say creativity, you’re talking about all venues of art, whatever they say or do?
N.H. Anything, I’m behind it. For example, we do exhibitions, parties and we’re going to be doing open mike night, we’ve got plays, many different avenues.

S.B. Details on the open mike if you please?
N.H. It can be from comedy to singing, to poems, that kind of thing and we can fit about six hundred people here. We have an assortment of venues that offer three different offices, right now one of them is for the bag goods, which is my clothing line, called This Is A Love Song, also a women’s nail bar which is part of our clothing line. It’s not a salon, it’s for girls to do their nails. Out the back we’ve got Mad Pop’s, organic fruit popsicles.

S.B. Everything in the Warehouse is unusual and original?
N.H. Exactly, and everybody in here are friends. It’s a collective endeavour.

S.B. Well being a Bali baby and growing up here I would imagine you have a popular following, plus, plus?
N.H. So far so good. We packed the place opening night. We also have a full bar, we do basic spirits, beer and wine, we don’t do cocktails, it’s still a warehouse and so we try to keep it as such. We also have an indoor and outside food shop, called Food Folk, that’s open every day for breakfast and lunch until four in the afternoon.

S.B. The Food shop is not open at night?
N.H. The concept is to keep the Warehouse alive during the day, the café and the offices and things like that, in the night everything changes.

S.B. How long have you been in business?
N.H. Over month now, the Food Folk has been open for one week.

S.B. Is this your ball game or do you have partners?
N.H. For the Warehouse I have three partners and we all contribute in other ways. One is a DJ Sam Ryan, who is Australian and lives in Melbourne, he doesn’t live here, Sylvie Beatrix, she does the bookings and events, Kiki Moran, he’s from Jakarta originally, he’s Indonesian and he lives in California and he does what he does, (laughter). Actually he’s a business man with all the connects to the entertainment.

S.B. You definitely have an international spread there. Being here basically on your own, I would say you’re the heartbeat right?
N.H. I don’t want to say that, (Laughter).

S.B. What are the future perspectives on the Warehouse?
N.H. Well right now we’re just getting the ball rolling and the rest is on the Q.T., but there will be quite a few surprises coming this summer with some really good events.

S.B. Well judging from your past experience I would have to imagine they’re going to be something special. Thanks for the info Nina, all the best, Salvador Bali

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